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News

Exhibition Planning for 2018

If you haven’t already started planning for the exhibitions that your organisation will be taking part in throughout 2018, we’d suggest spending some time before the annual shut down to get prepping. The events industry charges into the new year without hesitation, with some major events happening early in the year.

Bigger, Better and Brighter 2018

Reed Exhibitions is excited to once again organise an array of spectacular exhibitions around South Africa and into Africa as our African footprint grows.

Reed Exhibitions has more than 17 exhibitions in South Africa. The portfolio includes award-winning exhibitions such as World Travel Market Africa, ILTM Africa, Small Business Expo, and Decorex, which kicks off in Durban in March 2018.

There are also some new shows joining the line-up, including SMARTmeetings powered by ibtm events, and Smart Factories Expo in East and West Africa.

Connecting People

We believe that our exhibitions provide a powerful tool for business owners to build the success of their businesses by incorporating face-to-face interaction. As industry-leaders, we are committed to creating market places for your business to help you grow and establish your presence through value-driven trade exhibitions and conferences in growing and developing markets.

For more information on our 2018 calendar, visit http://www.reedexpoafrica.co.za/our-events/

Getting the most out of your exhibition investment

Exhibiting is an investment that can propel your brand forward and gain the attention and interest of your target audience. Here are some tips on how you can make sure you get the most out of any exhibition.

 Attendees

1. Define What Success Looks Like for You

It’s important to set business goals and map out a lead creation plan before going on site to the exhibition. Determine what your main goals are: sales leads/sales on the day/feedback.

This is vital for you to measure and track the success following the exhibition, so that you know what worked well for the next one you attend.

2. Be Selective

There will always be a handful of people who are only there for free giveaways and are not really interested in doing business.

Proposify suggests “Learn to spot a tire kicker when they show up at your display booth so that you don’t waste a huge amount of time selling to them when they have no serious interest in your product. You don’t have to be rude, but you’re also there to do business. You need to move on.

You also might want to have some sort of qualifying activity before someone can take home your t-shirt, coffee mug, or that magical stress ball.”

3. Choose the Right Location for Your Booth

The space you select can make or break your exhibition success. Usually areas near the food and beverage stations have lots of traffic, where stands at the corners of aisles or near the entrances have better visibility.

Make sure you book your space as early as possible – the best spots go fast!

4. Collect emails

Try to collect the email addresses of qualified leads so that you can follow up with them at a later stage. You can reward leads who give you their email with giveaways. Be sure you comply with the CPA and POPI Acts!

5. Follow up ASAP

Once the exhibition is over and you’re back in the office, start the conversation and follow up with those leads as soon as possible.

Source: https://www.proposify.biz/blog/tips-generate-leads-conferences-trade-shows

#BuyaBusiness expo fast-tracks business ownership

Couple wins franchise, millions in deals concluded at leading franchise expo

The recent #BuyaBusiness expo has fast-tracked business ownership for a number of South Africans – among them, the winners of a new Sherpa Kids after school franchise.

#BuyaBusiness expo showcases leading franchise opportunities. The expo, run by Reed exhibitions takes place alongside the Small Business Expo which builds small business capacity in South Africa.

A highlight of #BuyaBusiness 2016 was the chance to win a Sherpa Kids franchise worth R150,000. Part of a global childcare brand, Sherpa Kids SA first launched in South Africa in 2014 and now operates at over 25 schools in Gauteng, KwaZulu-Natal and the North West Province. Sherpa Kids delivers structured, enjoyable after care and holiday programmes at schools.

The winners, Norwin and Lynn Lederer from Morningside, Johannesburg, were selected after a panel assessment. With their strong corporate background and experience in home schooling, the Lederers were declared deserving winners of the franchise package.

“We’re delighted that the #BuyaBusiness Expo could be instrumental in facilitating the launch of this new business opportunity,” says Carol Weaving, Managing Director of Reed Exhibitions. “But this is just one of many new businesses we expect will launch as a result of participation in the #BuyaBusiness and Small Business Expo. Thanks to the active brokering of business relationships, extensive knowledge-sharing and networking, as well as access to hundreds of franchise and business opportunities, we usually see several new businesses and franchises launching as a result of deals concluded and leads generated during the event.”

In 2016, the #BuyaBusiness and Small Business Expos brought in millions of rands in deals for exhibitors and attracted around 7,000 visitors over three days. The expo connects entrepreneurs and investors who are looking to grow, diversify or enter business partnerships with one of the many business and franchise opportunities to be showcased.

The next expo will be staged at the TicketPro Dome from 31 August to 2 September 2017. Over 100 franchises and business opportunities across a variety of sectors will be on show, where aspirant business owners can discover opportunities, attend workshops on business ownership, and speak to business support services and financers about how to go about getting a business up and running.
To reserve exhibition space at South Africa’s most comprehensive business event, visit www.buyabusinessexpo.co.za or contact Tom@ThebeReed.co.za

SA’s leading franchising and business opportunities event signs up millions in new deals

Reed Exhibitions #BuyaBusiness Expo sponsored by Absa brought in millions of rands in deals for a number of exhibitors this year.

The event focused on franchising and business opportunities was staged at the Ticketpro Dome in Johannesburg during September. Built on over 20 years’ experience in running leading small business development events, the new-format #BuyaBusiness expo refreshed its approach to business development, business opportunities and franchising this year.

Reed Exhibitions MD Carol Weaving says the new event name heralded a new approach to business expos, with a stepped up focus on networking opportunities and knowledge sharing. “Our research over the past few years has shown a growing need for practical business advice, in-depth knowledge sharing and the active facilitation of business networking opportunities to help exhibitors and visitors get more out of these events,” she says.

The results were impressive. Approximately 7100 participants attended the event, a large proportion of them already business owners and investors seeking to grow their portfolios. A significant number of orders valued between R51 000 – R5 million were taken during the #BuyABusiness Expo, with the majority of the deals expected to convert within 3 – 12 months. 87.5% of exhibitors reported they were ‘very to completely satisfied’ with the show, 81% said they were likely to rebook for 2017, and 50% of exhibitors rebooked either at the show or directly after the show.

Visitors benefited from in-depth workshops, entrepreneurial master classes and the popular Full on Franchising Theatre, presented by SA Franchise Warehouse, with opportunities on show across a broad range of industry verticals from education and food through to auto spare, and requiring investments from as little as a few thousand rand to millions of rand.

Visitors polled during the event were extremely positive about their experience, with 75.5% of visitors saying they were ‘very likely’ to ‘extremely likely’ to visit the expo again and 68% saying the fact that the Small Business Expo and #BuyaBusiness expo were co-located were beneficial to them.

The #BuyaBusiness Expo is co-located with the Small Business expo, which is hosted in partnership with Eskom. The expos introduced business speed dating and investor networking opportunities, and enhanced the workshop programmes to deliver immense value add. Exhibitors and visitors also benefited from networking circles, online business matchmaking and a networking lounge.

Exhibitors commented:

  • “There were lots of good quality people who understood what the show was all about.” – Sarah Demian, Masscash/Saverite
  • “It was our first time here and we’ve already booked a spot for next year. We must have received two hundred and fifty leads in the first two days!” – Henriette Papenfus, Mathzone Express
  • “We’ve had an exceptional show! We had to bring more people onto our stand to help manage all the visitors to our stand.” – Big Boy Scooters
  • “We were surprised at how many positive responses and quality enquires we’ve received about our product. It was very worthwhile.” – Tiana Conradie, Professional Photo Booths
  • “We’ve been consistently busy and the quality of visitors has been better than at any other show.” – Genevieve Allen, Sherpa Kids

“The success of this year’s event is an indication that times have changed and that exhibitors and visitors alike expect an interactive event experience that delivers measurable business results. Reed Exhibitions will build on this to further enhance these events and deliver even greater value next year,” says Weaving.

#BuyaBusiness Expo and Small Business Expo 2017 will be staged from 31 August – 2 September 2017 at the Ticketpro Dome. For more information and to secure exhibition space, go to www.BuyABusinessExpo.co.za.

Knowledge, business culture key to SA small business development

Government control over small business development cannot guarantee sustainable business development, but knowledge and business know-how will go a long way towards small Business success.

This is according to business experts opening the annual #BuyaBusiness and Small Business Expo at the Ticketpro Dome in Johannesburg.

Tshepo Phakathi – CEO of Phakathi Holdings

Tshepo Phakathi – CEO of Phakathi Holdings, Xhanti Payi – Economist at Nascence Advisory and Research, and Dumisani Bengu – Head of Franchise and Enablement, Business Banking at Barclays Africa, opened the three-day business expos with a panel discussion on factors influencing small business success in South Africa today.

Phakathi noted that South Africa ranked low on the Global Entrepreneurship Monitor, with only 7 in every 100 adults starting a business. “In contrast, 37 of every 100 in Cameroon start a business,” he said.

The Global Entrepreneurship Monitor reported this year that South Africa’s rate of entrepreneurial activity is a mere quarter of that seen in other sub-Saharan African countries, and in 2014 dropped by a staggering 34% (from 10.6% to 7%). It said the typical South African entrepreneur is male, 25 – 44 years of age, lives in an urban area, is involved in the retail and wholesale sector and has a secondary or tertiary level of education. The experts said addressing South Africa’s unemployment and boosting small business required a greater focus on education. “72% of unemployed South Africans don’t have matric,” Phakathi said. “Therefore, we need a long term strategy focused on education. In the shorter term, we need to look at getting people skilled.”

Payi said South Africans today do not appear to have an entrepreneurial mindset, and that a new focus on business culture had to emerge: “As we became more aspirational, we started thinking the best thing for us would be to work for a big company.” However, he pointed out that in the past, South Africans had tended to run micro enterprises. This indicated that an overly formalised business development environment was not necessary. “It’s possible that regulations are starting to make it harder for very small businesses to start up. We need to step back and allow people to be entrepreneurial,” he said. “Government should facilitate business development, but not govern behaviour. And we need to get past the mentality that says ‘government should do something for us’,” he said.

Access to funding, commonly cited as a key challenge facing start-ups, is not as big a challenge as would-be entrepreneurs think it is, said the panel. The real challenge was making a business case for the funding.

Bengu said Absa saw many would-be entrepreneurs seeking financing, but that not all had a carefully considered business plan. Where they did, he said, the bank stood ready to assist. “You have to have a bankable business plan,” he noted. He recalled a client whose first business plan was written out in lead pencil, but proved to be bankable. “We funded the business and supported it, and it has grown tremendously,” he said.

The business experts agreed that knowledge and education were crucial for small business development and success, however. Payi said: “The education system needs to be more strategic – it needs to package education in such a way that it helps people to think and present ideas, and prepares them for business.”

Phakathi added: “While there is a great deal of information available out there to help small business succeed, we should not confuse availability with accessibility. Just because people can find the information does not mean they understand it. This brings us back to the importance of education.”

Carol Weaving, Managing Director of Reed Exhibitions Decades, echoed this sentiment, saying that over decades of presenting the small business development expos, Reed Exhibitions had noted a growing need for actionable information and knowledge sharing. “As a result, the co-located expos now present in-depth workshops across a broad range of strategic and practical business topics, as well as facilitating networking between entrepreneurs, business support services and investors, giving small businesses access to the information they need to grow sustainably.”

The Small Business Expo and co-located #BuyaBusiness Expo, staged by Reed Exhibitions, are now underway at the Ticketpro Dome in Northriding Johannesburg. Running from the 8th -10th September, the expos are a hub for all businesses, partners, investors and customers. Small Business Expo, in partnership with Eskom is devoted to the development and growth of small and medium enterprises by providing an opportunity for them to market themselves and interact with corporates and investors. #BuyaBusiness expo connects entrepreneurs and investors who are looking to grow, diversify or enter business partnerships with one of the many business and franchise opportunities to be showcased. Valuable information sessions, workshops and business networking opportunities will run throughout both expos.

For more information, go to www.buyabusinessexpo.co.za and www.smallbizexpo.co.za

Start your own business for under R50,000

Turn your annual bonus into a business!

Getting started in business need not cost a fortune. At the #BuyaBusiness and Small Business Expo at the Ticketpro Dome in Northriding this week, business opportunities will be on show priced from as little as R1,5000 to R50,000, allowing entrepreneurs to take their first steps towards business ownership for the price of their annual bonus.

Over 100 franchises and business opportunities across a variety of sectors will be on show at the #BuyaBusiness and Small Business Expos, where aspirant business owners can discover opportunities, attend workshops on business ownership, and speak to business support services and financers about how to go about getting a new business up and running.
Among the lower cost opportunities to be showcased at the expos are:

My Mobi Car Wash is a mobile car wash system using just 5 litres of water. A range of affordable and flexible solutions will be on show at the expo.

Blue Label Telecoms, also host of the Blue Label Business Theatre at the expo, will showcase its opportunities for the virtual distribution of secure electronic tokens including prepaid airtime, starter packs, data and electricity tokens, as well as transactional services such as ticketing and financial services.

Wicked Waffles and Toppings, a range of delicious waffles, waffles on sticks and savoury snacks, are proving hugely popular at parties, festivals and other events. Low cost franchise opportunities are available.

Zhauns Business Opportunity and Engineering Group sells a wide range of manufacturing machines that allow buyers to set up factories in their home towns. From toilet paper manufacturing and brick making through to key cutting machines, ice cream makers, candy floss and juice machines, Zhauns industrial machines are of a high quality, offering low operating costs and potentially high returns.

Specialised Tyre Technology self sealing tyre technology minimises the risk of tyre blowouts for light vehicles through to industrial vehicles. SSTT offers reseller and distributor opportunities both locally and internationally.

Autoscreenz provides opportunities for businesses to offer windscreen repairs and headlight restoration.

JK Bending Machines offers would-be business owners an opportunity to start their own ventures doing decorative metal work, gates, furniture and other wrought iron products, with no experience required.

MiniChess, an award-winning educational programme, offers great opportunities for former teachers, stay at home moms and community workers looking for flexible work hours.

MathZone Express develops and markets a range of educational software and education support materials for use by tuition centres.

Lifestyle Galaxy offers an opportunity to start your own digital business marketing technology products.

Bitcoin Mining offers opportunities to participate in the cryptocurrency economy.

Amazing Grace Tombstones, specialising in tombstones, has also introduced a new range of affordable plastic grave markers, which eliminate the risk of theft of iron markers. This business opportunity with a high income potential will be on show at the expo.

Flash third party vending machines allow businesses to sell electricity, airtime, and data, accepts DStv payments and more.
Staged by Reed Exhibitions, The Small Business Expo and the #BuyaBusiness Expo at the Ticketpro Dome in Northriding Johannesburg from the 8th -10th September 2016.

With different focus areas, the co-located expos will serve as a hub for all businesses, partners, investors and customers. Small Business Expo, in partnership with the Eskom Development Foundation, is devoted to the development and growth of small and medium enterprises by providing an opportunity for them to market themselves and interact with corporates and investors.

#BuyaBusiness expo will connect entrepreneurs and investors who are looking to grow, diversify or enter business partnerships with one of the many business and franchise opportunities to be showcased. Valuable information sessions, workshops and business networking opportunities will run throughout both expos.

For more information, go to www.buyabusinessexpo.co.za and www.smallbizexpo.co.za

Find opportunities, learn how to manage and grow a business

Free workshops and courses for attendees at the Small Business Expo and #BuyaBusiness expos

SA’s most comprehensive small business and franchise event gets underway at the Ticketpro Dome in Johannesburg from 8-10 September, offering entrepreneurs and investors all the opportunities and information they need to develop and grow their businesses.

Carol Weaving, Managing Director at expo organisers Reed Exhibitions, says: “In the many years we have been running business development events, we have learnt a great deal about how to help entrepreneurs succeed in business. It comes down to knowledge and networking.

An entrepreneur may be very skilled in their field, but equipped with expert knowledge about how to start, run and grow a business, they have a much stronger chance at succeeding.”

The Small Business Expo and #BuyaBusiness expos will feature a range of free workshops and courses for entrepreneurs at all stages of development and growth to help them operate more successfully.”

Among the knowledge sharing events and highlights at this year’s Small Business Expo and #BuyaBusiness expo are:

#BuyaBusiness Master Class Workshops

These workshops, running throughout the expos, will give attendees high level and practical information to help hone their business skills. Business experts include the London Stock Exchange Group Academy experts, Anne Kleynhans, who runs CEOS, marketing expert Basil O’Hagan, Andrew Barsa – the Wealth Psychologist, Neale Petersen – Founder & CEO Real Estate Investor, organisational culture expert and author Colin J Browne, Manny Veira of Planet Fitness, Mias Nel of the Breadman Bureau, Brent Davidhoff of Sweets From Heaven and Sorbet Marketing Manager Jade Kirkel. Entrance to the Buy a Business Master Class Workshops is free to all #BuyaBusiness Expo attendees.

Absa Connect Zone

This is where products and services appropriate for new franchise owners and start-ups will be showcased. Visitors to the expos will have access to Absa small business development experts, bankers and consultants, for talks on the Absa products and services available to help them launch and grow their businesses. Absa’s franchise specialists, with advice and solutions for those wanting to franchise their business and prospective franchise owners, will be on hand to discuss the pros, cons and appropriate financing and transactional solutions for franchises.

The Development Den hosted by Eskom

Eskom will host The Development Den, where successful entrepreneurs and business development experts will give attendees practical advice on running a business and how to grow their business. Hear from Tshepo Phakathi – CEO of Phakathi Holdings, Bulelani Balabala – presenter of 360Biz, Precious Mvulane of GAD Consulting, Marang Marekimane Founder of Business in Theory, Xhanti Payi of Nascence Research and Advisor and more. The full-day programme topics include procurement and e-procurement, moving from average to great, capacity building and growth, innovation in business, managing financial performance and promoting your business through social media.

Full on Franchising Theatre

Tailored for would-be franchise owners, the Full on Franchising Theatre presented by the SA Franchise Warehouse will give entrepreneurs an overview of what they need to know before embarking on franchise ownership. From franchising 101 through to legalities of franchising and how to fund a franchise, this programme is designed to prepare franchise owners to take advantage of the franchise opportunities to be on show at the #BuyaBusiness Expo.

Dear Businessman Entrepreneurs Bootcamp

Running throughout the expo days on 8, 9 and 10 September, the Dear Businessman Entrepreneurs Bootcamp will feature presentations by business development experts including Thabo Nxumalo – owner of Dear Businessman, Jenny Retief of the Riversands Incubation Hub, Lebogang Mokubela of the Lemok Digital Agency and Karabo Tsunke of Kasi Biz. They will give business owners valuable insights into must-know business strategies such as how to make profit, how to prepare mentally for failure, the characteristics of a game changer, how to communicate your brand and business idea, tax compliance and how to network.

Business Theatre brought to you by Blue Label Telecoms

The Business Theatre will be presented every day of the event and will look at business trends and strategies, featuring high-level business and sector experts like Brian Walsh – founder of the REAL Entrepreneur Institute, Karabo Songa – MD of Olive Communications, Dr Konanani B Liphadzi, CEO of Fruit South Africa, Velly Bosega – CEO of AdClick Africa Media Group, Teboho Mafodi – business expert for Business Day TV and chairman of the TM Group as well as sessions dedicated to women in business. Attendees will discover what they need to know about small business strategies, labour law, sales and networking strategies for SMEs, personal and business branding, social entrepreneurship and more.

Powering Your World Workshop presented by Eskom

This workshop, repeated daily throughout the show, will give would-be Eskom suppliers and partners an in-depth look at Eskom Supplier Development programmes, Eskom’s Operation Khanyisa and insight into doing business with Eskom.

“Because business success is not just about what you know but who you know, #BuyaBusiness Expo and the Small Business Expo is structured to actively broker networking and the development of beneficial business relationships. We encourage visitors to take advantage of the opportunity to meet exhibiting companies and small business service providers, participate in networking opportunities and workshop areas and to foster beneficial new business partnerships,” concludes Weaving

The Small Business Expo, in partnership with Eskom is devoted to the development and growth of small and medium enterprises by providing an opportunity for them to market themselves and interact with corporates, buyers and investors.

#BuyaBusiness expo sponsored by Absa will connect entrepreneurs and investors who are looking to grow, diversify or enter business partnerships with one of the many business and franchise opportunities to be showcased.

The events will be held at the Ticketpro Dome in Northriding Johannesburg from the 8th -10th September 2016.

Entrance is free if you register online before 06 September 2016. Entrance at the door is R60. For more information, go to www.buyabusinessexpo.co.za and www.smallbizexpo.co.za

Absa partners with #BuyaBusiness Expo

Big four bank Absa will be an official event partner of the #BuyaBusiness Expo, to take its franchising and small business funding options and support programmes to entrepreneurs at the co-located #BuyaBusiness and Small Business Expos.

With a strong focus on business development, Absa offers a range of commercial banking solutions, as well as support services for start-ups and small businesses through its Enterprise Development business unit. Through this unit, Absa small business clients can access services such as finance and markets, enterprise development centres and an SME toolkit.

Carol Weaving, Managing Director of expo organisers Reed Exhibitions notes: “We are delighted to welcome Absa aboard this significant small business and franchising industry development event. Since Absa is known for its proactive and innovative business development products, its presence at the expos will add the crucial banking element to the end-to-end business opportunities and services featured at the event.”

At the three-day #BuyaBusiness and Small Business Expos in Northriding, Johannesburg, Absa will host an Absa Connect Zone, where products and services appropriate for new franchise owners and start-ups will be showcased. Visitors to the expos will have access to Absa small business development experts, bankers and consultants, for talks on the Absa products and services available to help them launch and grow their businesses. Absa’s franchise specialists, with advice and solutions for those wanting to franchise their business and prospective franchise owners, will be on hand to discuss the pros, cons and appropriate financing and transactional solutions for franchises.

Brienne van der Walt, Head of Customer Sectors and Segments, Business Banking, at Absa says: “The SME sector contributes anywhere between 34% to 57% to South Africa’s GDP, and is an important job creator in the country. Its importance cannot be over-emphasised, therefore Absa believes it is crucial to support SMEs with appropriate financing and banking products throughout every phase of their growth. Absa offers a range of products and services to do this, and our participation in knowledge-sharing events such as the #BuyaBusiness and Small Business Expos is in line with our small business development programmes.”

The #BuyaBusiness Expo will be staged at the Ticketpro Dome in Northriding Johannesburg from the 8th -10th September 2016. The event will be staged alongside the Small Business Expo in partnership with Eskom. The co-located expos will serve as a hub for all franchisors and prospective franchisees, businesses, partners, investors and customers. Valuable information sessions, pre-scheduled meetings, workshops and business networking opportunities will run throughout both expos.

For more information, go to www.buyabusinessexpo.co.za and www.smallbizexpo.co.za

Supporting SMEs a win-win for everyone

If South Africa is to achieve the goal of 90% of employment opportunities being created by Small and Medium Enterprises (SMEs) by 2030, marginalised communities must be empowered and big business needs to open the door to partnerships with emerging business, say local business experts.

Speaking ahead of the upcoming #BuyaBusiness expo and Small Business Expo, business experts say the SME sector presents strong growth opportunities, but that support is needed to ensure these new businesses are sustainable.

Xhanti Payi, head of research at Nascence Advisory and Research, who works with the Eskom Development Foundation to develop entrepreneurs, says it is in the interests of SMEs, big business and communities to support fledgling entrepreneurs. “In a thriving economy, everyone wins. And helping small businesses to their feet is key to developing a thriving economy.” Helping address unemployment and develop new small business should not be seen as a charitable or CSI move, however, but rather as a win-win proposition that helps diversify the big business supplier base and build the economy to the benefit of all. “For example, if the large retailer was prepared to give the potato farmer a chance, and help fund his ability to delivery by paying a percentage of the purchase price upfront; the retailer would both empower the farmer and be in a position to negotiate a discount on the stock it buys.”

He points out that in addition to the hurdle of securing funding, rural and township entrepreneurs who lack conventional ‘business polish’ are at a major disadvantage in negotiations with big business. “Say for example, that a rural potato farmer wants to become a supplier to a retailer – how does he access the right networks of people, how does he negotiate?”

Payi says the Eskom Development Foundation, through its various small business development programmes and Business Investment Competition, makes a significant contribution towards stimulating economic development and job creation.

“We see many young people with great ideas and high levels of enthusiasm – we aim to help them turn this into bankable business plans they can execute. By helping young entrepreneurs learn vital business, communications and marketing skills and access valuable business networks, we are making a visible difference to communities,” Payi explains.

Finalists of Eskom’s Business Investment Competition have the opportunity to exhibit their businesses at the Small Business Expo at the TicketPro Dome next month.

Franchising – big opportunities for the right investors

Big brand franchises, particularly in FMCG retail and fuel, offer a lower-risk and potentially lucrative entry to business for many, says Kobus Oosthuizen, CEO of the SA Franchise Warehouse.

However, he notes that relevant experience is crucial for the entrepreneur considering buying a franchise: “You have to have hands-on experience in the sector you want to operate in. With the right experience and attitude, securing funding to buy a franchise and approval from the franchisor becomes much easier.”

Oosthuizen says the SA Franchise Warehouse works with many would-be franchise owners to help them assess their suitability for franchise ownership and prepare them for the realities of life as a franchise owner. “This is not an opportunity for someone who is already in a well-paid job and simply looking to escape from the 9 to 5 grind.” Although becoming a franchisee, provides a useful start to any aspirant business owner, true entrepreneurs are not ultimately suited to franchise ownership either, he says. “True entrepreneurs want to do their own thing. Within a franchise, there are rules and procedures laid out in order to help the business to succeed. The price you pay for this lower-risk entry to business ownership is that there is little room to innovate.” Franchise ownership is, however, ideal for those who have extensive bottom-up experience in the chosen sector,  who are prepared to work long hours, and who accept that they will be last in the salary payment chain.

The SA Franchise Warehouse will unpack the facts around franchise ownership and help would-be franchise owners determine if franchises are suited to them, during a series of full-day workshops at the upcoming #BuyaBusiness expo at the TicketPro Dome in Johannesburg. For more information about the Full On Franchising Theatre Workshops, go to http://www.reedexpoafrica.co.za/buyabusinessexpo/full-on-franchising-2/

The #BuyaBusiness Expo offers one-stop business opportunities, franchise opportunities, business tools, information and networking for anyone considering starting their own business or franchise, and for those already in business and looking to expand.

The Small Business Expo, proudly supported by Eskom is devoted to the development and growth of small and medium enterprises by providing an opportunity for them to market themselves and interact with corporates, investors and buyers. The expos will be staged at the Ticketpro Dome in Northriding Johannesburg from the 8th -10th September 2016. Entrance is free if you register online. Visit www.buyabusinessexpo.co.za

Decorex Joburg 2016 A Big Hit with Gauteng Home Lovers

An exciting new theme, a third successive 100% Design South Africa and an impressive line-up of local and international talent were just some of the attractions that saw décor and design devotees congregate in droves at Decorex Joburg 2016.

With 7 halls, over 22 000sqm of exhibition space and featuring more than 700 exhibitors showcasing the best in décor, design and homeware for five design-fuelled days, Decorex Joburg, which took place over the Women’s Day long weekend, saw some 53 000 visitors converge on the Gallagher Convention Centre in Midrand.

Visitors converge on the Gallagher Convention Centre in Midrand

“The size and influence of Africa’s premier décor, design and lifestyle exhibition is certainly growing every year, demonstrating Decorex SA’s vision of offering both members of the public as well as trade visitors a comprehensive showcase of both local and international décor and design,” says Sian Gutstadt, Portfolio Director of Decorex SA.

Gutstadt notes that the 2016 show’s design offering was immensely enhanced by its popular sister exhibition, 100% Design South Africa. “Offering a carefully curated mix of top-drawer products from leading designers, all of which keep the beauty of high-end, original design the uppermost focus, this important show, which took place alongside Decorex Joburg for the third time this year and is exclusive to the Johannesburg exhibition, plays a significant role in nurturing new talent and growing the industry,” she explains.

Highlights of Decorex Joburg 2016
This year’s Designer Spotlight presented the striking fruits of a collaboration between Claire Clarke of By Dezign Interiors and leading local textile house, Home Fabrics. The stand featured a magnificent pergola daybed, plenty of geometrics, chunky textures and an eye-catching trellis design on the ‘ceiling’ and a magnificent gold vinyl floor, the likes of which had not yet been seen in South Africa.

Designer Spotlight

The vivacious prints, artifacts and designs of the subcontinent were the focus of the Designer Trend Pods installation, a brand-new showcase that saw a pair of leading Joburg decorators, Karen Richards of K Interiors and Elisha Annandale of Décor Identity, present their interpretations of the African aesthetic in interiors.

Designer Trend Pods

Paint giant and Decorex co-headline sponsor, Plascon gave visitors a privileged first look at the much-anticipated Plascon 2017 Colour Forecast, where the prevailing themes were drawn simultaneously from both the digital and natural worlds. Plascon also announced their colour of the year, ‘In the Mood’, a neutral colour that works well both indoors and outdoors.

Plascon 2017 Colour Forecast

And, as patron of Decorex Joburg, “The Godfather of South African design” himself, Stephen Falcke, used the platform given to him at the Joburg show to flaunt the signature style that has made his impeccably proportioned interiors world famous.

Impeccably proportioned interiors

Located in the Kitchen, Dining & Entertaining Hall, the sensory-led Whirlpool Sensing the Difference Theatre which boasted cooking demos accompanied by table styling sessions.

Caesarstone’s collaboration stand caught the eye of visitors, showing off the diversity of surfaces both in kitchens and bathrooms. The collaboration stand showed off their work with British designer Tom Dixon.

Caesarstone’s collaboration

Visionary design, cutting-edge materials and new-age technologies, meanwhile, came together in the Franke ‘Heart of the Home’ Kitchen Design Project, sponsored for the second year running by one of the world’s leading kitchen-systems suppliers. Here, four of Joburg’s top manufacturers; Milestone Kitchens, Lifestyle Kitchens, Kraftmade Kitchens and Eurofit Kitchens & Cupboards presented a riveting display of kitchen design brilliance themed around the ‘Heart of the Home’.

Franke ‘Heart of the Home’ Kitchen Design Project

The exciting new #DecorexHotSeats campaign, in partnership with Sunday Times Neighbourhood, proved another crowd-puller. Ten exclusive Decorex Ambassadors each flaunted the chair of their choice from a curated collection of locally available and homegrown designs and visitors were encouraged to join in the fun by posting social media in order to stand the chance of winning a prize worth R15 000 from Belgro.

#DecorexHotSeats campaign

Strong and confident masculine-style decorating dominated Hall 4, where Top Man by The Tile Gallery took centre-stage. This showcase feature saw four of the country’s leading men paired with a top local designer, who then interpreted each one’s idiosyncratic style in a specially dedicated men-only space. Actor, MC, songwriter and front man of local rock-indie-electro band, The Graeme Watkins Project, Graeme Watkins, was designed an eclectic space styled on a “vintage tech” theme by husband-and-wife design team, Rolf and Ivette Bockermann of Bockhaus Designs. Lesego Shika of The Design Café, meanwhile, adopted a “less is more” approach to the stand she created for popular former radio DJ and self-styled “vlogger” (video blogger), Ian Fraser – or Ian F, as he is typically known. Interior Stylist Zimkita Sidumo, director of Blaque Pearl Lifestyle, remained true to her trademark “recycle, repurpose and reupholster” ethos in her stand for professional freestyle motocross rider, Brendan Potter. And designer Musa Luthuli of Mus-Lin Interiors and Renovations put his “modern classic-meets-avant-garde decorating approach” to work on the ultimate “man cave” he created for DJ, producer, remixer and self-confessed music junkie, Mark Stent.

Top Man by The Tile Gallery

What’s more, by voting for their favourite “Top Man” and donating towards the charity of that celebrity’s choosing, one lucky visitor won tiles from The Tile Gallery to the value of R30 000. In addition, the winning Top Man, Mark Stent, not only received an additional contribution of R5 000 from Decorex SA to his charity, Afrika Tikkun, but also won a Big Green Egg and the opportunity to have a celebrity chef prepare a delicious meal for him and his friends to the value of R28 000.

In the Build & Plan Hall, the interactive Builders DIY Theatre, sponsored by Builders, was where the country’s foremost home-improvers were on hand with advice, tips and tricks for those hooked on drilling, hammering and sawing.

Builders DIY Theatre

The Pantry, meanwhile, combined an electric market atmosphere with a tantalising array of takeaway gourmet goodies and mouth-watering delicacies, not to mention indulgent pamper products designed with the sole intent of feeding the soul.

Finally, The Ballroom was a fitting setting for this year’s Art Gallery, where original works from a selection of the country’s top creative talents were on display.

And, from the sophisticated Pierre Jourdan Bubbly Bar to the unique indoor Wine Garden and the casual Illy Coffee Deli, there was also no shortage of dining and drinking venues to keep the show’s many visitors happily satiated.

Pierre Jourdan Bubbly Bar

STAND-OUT STANDS
An all-star group of industry judges selected the top stands at the exhibition, with awards handed out an exhibitor function on the 6th of August at a champagne breakfast.

The judges gave ‘Excellence’ awards to a number of other high-end exhibitors, credited with setting the scene for trend-forward South African design. These were: SA Homeowner by Joseph Avnon Interiors, Plascon, The Designer Spotlight by By Dezign Interiors and Home Fabrics, American Shutters, Franke, Blue Bay Lifestyle Furniture, Frank & Daniel, Senoform for Seno SA, Siemans and Kohler

The prestigious Best Stand Awards were awarded to:

FRANKE ‘HEART OF THE HOME’ KITCHEN DESIGN PROJECT’S DESIGN AWARDED BY FRANKE: Kraftmade Kitchens & Eurofit Kitchens

THE TOP MAN DESIGN AWARD: Bockhaus Designs

BEST BATHROOM & TILES STAND AWARD: Womag

BEST NEW COMER AWARD: Avnex

MOST INTERACTIVE STAND AWARD: Neolith

BEST CRAFT & CREATE STAND: Pelo & Art

BEST COOKING & CUISINE STAND: The Tea Merchant

BEST EXHIBITOR MARKETING AWARD: The Big Green Egg SA

BEST BUILD & PLAN AWARD: Plantation Shutters

BEST KICTHEN & APPLIANCES AWARD: Caesarstone

BEST DÉCOR STAND AWARD: The Considered Home presented by Decorex SA in association with the GoodWood Co.

THE BEST SMALL STAND AWARD: Blaw Design

THE BEST OVERALL STAND ON SHOW AWARD: Belgotex

Awards

“Johannesburg and its surrounds has a remarkable pool of design talent and we were privileged to showcase some of its leading lights – both established names and exciting emerging talents to watch – at Decorex Joburg 2016,” concludes Gutstadt.

For more information, e-mail decorexsa@ThebeReed.co.za
Visit: www.decorex.co.za
Facebook: Decorex SA
Twitter: @decorexSA

Decorex Joburg forms part of the Decorex SA portfolio and is owned by the Reed Exhibitions.