About Us

South Africa's premier décor, design and lifestyle exhibition

Deorex SA About Us

Decorex SA, South Africa’s largest décor, design and lifestyle exhibition, one of the décor and design industry’s leading and most trusted brands. Founded in 1994, the award-winning Decorex SA portfolio continues to play a pivotal role in shaping the industry.

Decorex SA is proudly owned by Reed Exhibitions, where high BBBEE targets proclaim our intention to become a champion of empowerment and the embodiment of what it means to be a fully representative South African business. Achievement of these objectives will not only identify Reed Exhibitions as a successful business, but as an agent of positive social and economic change.

Reed Exhibitions currently has a level 3 BBBEE rating.

Decorex in Joburg, Cape Town and Durban

Reed Exhibitions gives its utmost encouragement to corporate social investment (CSI) within communities. This not only involves financial contributions but also encompasses work within the community by our employees. As a community driven company, it is important to create a culture that fosters community involvement. As a group we have the means and attitude to make a real difference.

Showcasing in three cities – Johannesburg, Cape Town and Durban – the unmissable Decorex SA exhibitions host in excess of 120 000 visitors annually. From design savvy consumers to interior decorators, specifiers and designers both local and international visitors are wowed every year by the explosion of innovation that South Africa’s designers and decorators proudly show off.

Known as a confident and exuberant brand, Decorex SA entices visitors to look beyond their four walls and see instead spaces in which they live and love, laugh and play, eat and entertain. Despite being strongly driven by trends, Decorex SA brings liveable design and décor solutions to all its devotees.

But – a successful exhibition isn’t just about getting feet through the door. Decorex SA’s blueprint is crafted around the quality of its exhibitors, sponsors and media partners – a talented and influential group of persons and organisations.

Consumers no longer look to just one channel for information and inspiration, and Decorex SA has a strong presence across many mediums.

Apart from our three expos, the Decorex SA platform also includes:

  • Online presence across social media platforms, a blog and newsletter
  • 100% Design South Africa, collocated exhibition in Johannesburg
  • Industry conferences and consumer talks

These channels ensure that Decorex SA talks to South Africa’s homemakers and design professionals all year round and via many avenues. Our expos engage the senses; our publications are lasting reference materials; our online offering disperses information quickly and directly – and is a two-way conversation starter. We’re covering all your bases for you.

Our flagship exhibition, Decorex Joburg sprawls over 22 000 square metres that houses around 700 unique exhibitors … from fluffy pastel feel-goods to acid bright plastics to neutral classics. From re-purposed much-loved items to lust-inducing modern innovations. From talks and demos to installations to “everything-must-go” stands.

Decorex Cape Town has taken home a number of awards – and it’s no secret why. Every year, it brings together an unrivaled collection of South African design icons, leading brands and rising stars. These exhibitors reflect the mother city’s other name, the city of chic. Cape Town thrills to their bold approach and sophisticated style.

The brand’s boutique offering, Decorex Durban is KwaZulu-Natal’s most popular and most exclusive décor, design and lifestyle exhibition. And, driven by ferocious talent that challenges Durban’s laid-back reputation, which is growing year-on-year

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