Living Coral is the 2019 Pantone Colour of the Year

An animating and life-affirming coral hue with a golden undertone that energizes and enlivens with a softer edge.

PANTONE 16-1546 Living Coral; Source: Pantone

PANTONE 16-1546 Living Coral; Source: Pantone

Following Marsala in 2015, Rose Quartz and Serenity in 2016, Greenery in 2017, and Ultra Violet in 2018, Pantone has announced that its 2019 colour of the year is… Living Coral.

Vibrant, yet mellow PANTONE 16-1546 Living Coral embraces us with warmth and nourishment to provide comfort and buoyancy in our continually shifting environment.

In reaction to the onslaught of digital technology and social media increasingly embedding into daily life, we are seeking authentic and immersive experiences that enable connection and intimacy. Sociable and spirited, the engaging nature of PANTONE 16-1546 Living Coral welcomes and encourages lighthearted activity. Symbolizing our innate need for optimism and joyful pursuits, PANTONE 16-1546 Living Coral embodies our desire for playful expression.

Representing the fusion of modern life, PANTONE Living Coral is a nurturing color that appears in our natural surroundings and at the same time, displays a lively presence within social media.

PANTONE 16-1546 Living Coral; Source: Vogue

PANTONE 16-1546 Living Coral; Source: Vogue

About Pantone Color of the Year

For 20 years, Pantone’s Color of the Year has influenced product development and purchasing decisions in multiple industries, including fashion, home furnishings, and industrial design, as well as product, packaging, and graphic design.

PANTONE 16-1546 Living Coral; Source: House Beautiful

PANTONE 16-1546 Living Coral; Source: House Beautiful

The Color of the Year selection process requires thoughtful consideration and trend analysis. To arrive at the selection each year, Pantone’s color experts at the Pantone Color Institute comb the world looking for new color influences. This can include the entertainment industry and films in production, traveling art collections and new artists, fashion, all areas of design, popular travel destinations, as well as new lifestyles, playstyles, and socio-economic conditions. Influences may also stem from new technologies, materials, textures, and effects that impact color, relevant social media platforms and even upcoming sporting events that capture worldwide attention.

PANTONE 16-1546 Living Coral; Source: House Beautiful

PANTONE 16-1546 Living Coral; Source: House Beautiful

About The Pantone Color Institute™

The Pantone Color Institute is the business unit within Pantone that highlights top seasonal runway colors, forecasts global color trends, and advises companies on color for product and brand visual identity. Through seasonal trend forecasts, color psychology, and color consulting, the Pantone Color Institute partners with global brands to leverage the power, psychology, and emotion of color in their design strategy.

Sources:
Pantone.com
House Beautiful
Vogue

For more on Colour Trends visit our Colour section.

To witness all the latest trends in decor, design and lifestyle, don’t miss Decorex DurbanCape Town and Joburg in 2019.

Decorex Durban
21 – 24 March 2019
Durban Exhibition Centre

Decorex Cape Town
1 – 5 May 2019
CTICC

Decorex Joburg
7 – 11 August 2019
Gallagher Convention Centre

One thought on “Living Coral is the 2019 Pantone Colour of the Year

  1. Pingback: 50 Shades of Coral | Decorex SA

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